Amari for Spring/Summer 2014

Here at MAKE we're proud to stock contemporary UK Fashion Brand Amari. Best known for their distinct and vibrant prints, Amari carefully design the range for a comfortable and flattering fit. The fabrics are easy to wear and look after, ensuring you'll want to wear them again and again! With prices starting at just £28 we think this brand fits in perfectly with our mission to provide great-looking fashion at affordable prices.

These are some of the highlights from this season's collection - come into the shop or check out our website for a look at all of our range.

Poppy Crossover Dress
We're always being asked for dresses
that fall below the knee - and the wide shoulder
straps are really flattering

Beth Cardigan
An eye-catching alternative to a plain cardi, why not be
brave and wear a clashing print underneath?

Ella Twist Top
That fold in the fabric draws
attention away from tummies and v necks
flatter bigger busts.

Olivia Lace Dress
A great value dress -wear it on its own to a
party in Summer or with opaque tights in the Winter.

The One About MAKE

It's a sign of the times that I'm writing this for people who don't know anything about MAKE. Once upon a time we were a local shop for local people but now, thanks to technology, we're selling stuff to people all over the place. So we thought you might like to know more about us.

MAKE's been trading on Gloucester Road in Bristol for eight years. We're just one of a diverse and eclectic selection of independently run shops (reputedly the largest number on one street in the UK). And as you might expect of such a lively retail environment, we are not the only purveyors of fashion here. There are lots of vintage clothing shops and boutiques - two more have opened just this year - making Gloucester Road a vibrant shopping destination for Bristol residents and visitors.

Which gives MAKE a bit of a challenge. From being the sole boutique on the street to just one of some fantastic clothes shops, we have to adapt to survive. How? Well, our website which launched last year and our presence on social media certainly form part of that survival strategy. We can now reach out and communicate better than ever before with our customers, as well as drumming up business that would have been inconceivable a few years ago. But ultimately I'm finding it's a return to core values - both ours as a business and those of our customers - that's ensuring our place as an established Gloucester Road stalwart.

All our stock decisions are made with our customers in mind (of course!) and we serve a mixed bunch: schoolgirls, students, mums, ladies in their prime, but actually I find them pretty consistent in terms of taste and values. Like most Bristolians our customers are a laid-back bunch, friendly, relaxed and easy-going. They're not slaves to any trend and like standing out from the crowd in clothes that don't look like they're from the High Street. They love originality, and something a bit different.

So with all that in mind, here's what I think we do best!

 

Fashion that's fun and doesn't take itself too seriously

Colour and Print

Stuff that's different from the mainstream 

Value for Money (this shrug's only £9.99!)

But at a fundamental level what's important to us is that everyone leaves happy.

Now this might mean coming away with a fabulous dress that you can't imagine finding anywhere else, or having a relaxing 5 minute browse after work, or receiving a parcel from us sooner than you expected, or enjoying a nice piece of music playing in the shop, or bagging a great sale bargain, or having a good chinwag with the person behind the till, or getting advice on matching accessories to an outfit, or having a laugh at what I'm wearing that day - I could go on. I just know that making visitors to our shop and website happy is something we strive to achieve every day.